Creator's MBA Mastermind members: This is included in your membership.
May 20–29 · 10-Day Build Sprint

The Evergreen Engine: Build a Webinar Funnel That Sells Your Offer While You Sleep

From topic selection to AI-assisted script to registration page to automated follow-up sequence. Start to finish in 5 build days, with live support on both ends.

See Pricing Options View Schedule
Live Kickoff May 20 Office Hours May 27 Submissions close May 29

The reality

You know webinars work. So why don't you have one yet?

Most creators get stuck in the same four places. Here's what we hear most often.

😮‍💨

Every launch is a full-on production

You write the emails, prep the slides, host the live event, do the follow-up. By the end you need a week to recover. There has to be a better way.

📉

Your offer sells. The funnel doesn't.

You've got a great program and people who love it. But you have no automated way to convert new traffic into buyers without you running a live launch.

🔁

You've started a webinar three times

You keep getting stuck. Sometimes it's the script. Sometimes the registration page. Sometimes the follow-up emails. The whole build never quite makes it across the finish line.

🤖

You know AI should make this faster

But the prompts you've tried produce generic webinar fluff that doesn't sound like you and doesn't convert. You need AI tools built specifically for this build.

What you build

A complete evergreen webinar funnel in 10 days

Three connected layers. Built one at a time. Powered by AI tools you'll use long after this week is over.

Layer 1 · Foundation

A validated topic and locked belief structure

The Offer Fit Validator confirms a webinar is your right move. The Topic Validator and Title Generator lock in the belief shift that makes your training convert.

↓
Layer 2 · The Training

An AI-assisted Belief Webinar script

Using the 4-Part Belief Webinar Structure (Origin Story → Old Way / New Way → 3 Keys → Next Steps). Slide-by-slide, with engagement prompts and a natural pitch transition.

↓
Layer 3 · The Funnel

Registration page + automated follow-up sequence

A high-converting registration page in your brand. A complete email sequence for replays, no-shows, and cart-close urgency. WebinarKit walkthrough to wire it all up.

By May 29, you have a complete evergreen webinar funnel ready to drive predictable revenue while you sleep.

The schedule

10 days. 5 build days. 2 live sessions.

Designed for busy creators. You can build at your own pace between the two live anchors.

Wed, May 20
Live

Live Kickoff: Topic Selection + Offer-to-Webinar Mapping

The 4-Part Belief Webinar Structure, how-to vs belief webinar framework, WebinarKit demo, and how to use the AI tools to build your script.

Thu, May 21
Async

Build Day 1: Your Belief Webinar Script

Using the Belief Webinar Script Generator AI skill, draft your full slide-by-slide script in your voice.

Fri, May 22
Async

Build Day 2: Registration Page + WebinarKit Setup

Generate registration page copy with the AI skill, set up your funnel inside WebinarKit, and connect your email automation.

Tue, May 26
Async

Build Day 3: Follow-Up Email Sequence

Build your post-webinar sequence with attended and no-show splits using the Follow-Up Sequence Generator skill.

Wed, May 27
Live

Office Hours: Bring Your Build, Get It Tightened

Live working session. Bring your script, your page, your sequence. We tighten what's not working, answer questions, and unstick what's stuck.

Fri, May 29
Deadline

Submissions Close

Final day to submit your completed funnel. We celebrate everyone who finished and share their builds in the community.

What's included

5 AI skills, 2 live sessions, and a course you keep forever

Everything you need to build the funnel and run it long after Get It Done Week ends.

✓

5 Custom AI Skills

Topic Validator + Title Generator, Belief Webinar Script Generator, Registration Page Copy Generator, Registration Page HTML Builder, Follow-Up Sequence Generator. Install once. Use forever.

✓

Live Kickoff Training (May 20)

The full Belief Webinar methodology, the 4-Part Structure, WebinarKit demo, and how to use the AI tools. Replay included.

✓

Live Office Hours (May 27)

Bring your build, get it reviewed. Real questions answered live. Real fixes applied.

✓

ThriveCart Course Access

5 build day pages with walkthroughs, AI tool guides, and the WebinarKit setup. Yours to access forever.

✓

Done-For-You Templates

Slide deck template in Creator's MBA brand. Registration page template. Email sequence template. All ready to customize.

✓

The Belief Webinar Methodology

Dr. Destini Copp's proprietary 4-Part Belief Webinar Structure, refined over years of running live and evergreen funnels.

Who this is for

This is built for your offer if…

Get It Done Week works best when your offer matches the funnel. Here's the fit profile.

You sell a course, membership, coaching program, or mastermind priced at $100 or more (or $300+ annualized for memberships).
Your buyer needs trust and conviction before saying yes. Webinars build that trust at scale.
You've got a working offer. You're not validating whether to sell it. You're building the funnel that sells it for you.
You want to stop running launches every quarter. You want predictable, automated revenue.
You can commit 3 to 5 focused build days between May 20 and 29.
You're comfortable with AI tools (or willing to learn). All scripts and pages use Claude or ChatGPT.

This is NOT for you if:

Your offer is under $50 one-time (build a tripwire funnel instead). You don't have a paid offer yet (build the offer first). You're not ready to commit a few build days this month (we run these regularly, join the next one). You want a how-to webinar that teaches the steps. The Belief Webinar Structure is fundamentally different.

Choose your path

Two ways to join

Build it as a one-time investment. Or join the Mastermind and get it free, plus everything else in the ecosystem.

Standalone Access

Just The Evergreen Engine GIDW

$197

one-time payment

  • Full 10-day Get It Done Week
  • 5 AI skills (yours forever)
  • Live Kickoff + Office Hours
  • ThriveCart course access
  • All templates and assets
  • Belief Webinar methodology
Buy Standalone Access

No recurring charges. Yours to keep.

Best Value

Creator's MBA Mastermind

This + the entire ecosystem

$97

per month, cancel anytime

  • Everything in Standalone, included free
  • Future Get It Done Weeks at no cost
  • Boardroom community access
  • Monthly strategy calls
  • Member-only AI skills library
  • Direct access to Destini
Join the Mastermind

Most members earn back the monthly fee in their first build.

Dr. Destini Copp

Your Guide

Dr. Destini Copp

I'm an MBA professor, digital product strategist, and the founder of Creator's MBA and Newsletter Profit Club. I've spent years running live launches, evergreen funnels, and webinars across multiple businesses. The 4-Part Belief Webinar Structure you'll learn this week is the same methodology I use to enroll members into my own programs.

I built Get It Done Week because I watched too many smart creators sit on webinar ideas for months. The methodology is proven. The AI tools cut the build time in half. What you need is a focused week to ship it.

This is that week.

May 20–29

Build your evergreen webinar funnel

5 focused build days. AI tools that do the heavy lifting. Live support on both ends. By May 29, you ship.

Join the Mastermind ($97/mo) Or get standalone access ($197)