The Creator's MBA Playbook System · 2027 Edition

You're doing the work of a six-figure business. Now let's make it pay you.

Your effort isn't the problem. Your system is leaking it. The Playbook maps all five stages of your growth flywheel, shows you exactly where the work drains out before it becomes revenue, and hands you a 90-day plan to close the gap.

Build my 90-day plan · $97 See what's inside

Live planning workshop · December 9 at 1pm ET

Sound familiar?

You're not stuck. You're leaking.

You've built the offers. Sent the emails. Joined the bundles, the collabs, the summits. And the numbers still don't add up. It's not a motivation problem. It's a leak between the work you do and the money that comes out.

Revenue plateaus

You're busier than ever, but the income line stays flat.

Content piles up

You publish constantly and none of it compounds.

Maintenance mode

Always working, rarely moving forward.

"What did I actually do?"

Every quarter ends with the same question.

How the Playbook closes the gap

Find the leak. Connect the system. Build the plan.

Find the leak

Map your flywheel across all five stages, Attract, Engage, Nurture, Retain and Advocacy, and name the one that's costing you growth.

↓

Connect the system

See how your offers, content, and marketing fit together so the work stops draining out before it turns into revenue.

↓

Build the 90-day plan

Walk away with the exact moves for the next quarter, sequenced so each one compounds on the last.

By the end of one short session, you have a 90-day plan that turns the work you're already doing into revenue.

What's inside

Everything in the Playbook System.

The Creator's MBA Playbook System shown across laptop, tablet, and phone

The Creator's MBA Playbook: 2027 Edition

Your 90-day growth framework that connects your offers, content, and marketing into one system. It's a fillable PDF, so you can type your plan right into the pages.

$47 value

The Creator's Growth Flywheel Vault

Your Playbook companion inside Claude. It walks you through the Flywheel Audit with your own numbers, finds where your momentum is leaking and fills in your planning pages with you.

$37 value

Private Podcast Companion

Bite-sized audio walkthroughs that explain how to use the Playbook in real time, for planning days, walks, and midweek resets.

$47 value

2027 Growth Flywheel Planning Workshop

A guided, CEO-style session to map your next 90 days. We're live on December 9, 2026 at 1pm ET for 90 minutes. You also get the replay of last December's workshop right away, and the new replay after we're done.

$147 value

Total value $278 → yours for $97

Is this for you?

Built for creators who are done winging it.

Course creators, coaches, and digital-product sellers who already have offers and an audience

Newsletter operators who want their content to lead somewhere

Anyone running a business mostly by hand who's ready for a real system

Not for you if you want a magic prompt or a done-for-you shortcut. This hands you a real plan you'll execute, and the first step to running your business on a system instead of your own two hands.

Get the Playbook System

One plan. One quarter at a time.

The Creator's MBA Playbook System

^$97

one-time · lifetime access

Playbook + Flywheel Vault in Claude + Private Podcast + Planning Workshop · $278 value

Yes! Build my 90-day plan

Instant access · Works on any device · 14-day money-back guarantee

Love notes from clients

Real results from real business owners.

"I've gone through several coaches' 2026 planning programs, and this was by far the best for me. It was guided and specific to my situation — without spreadsheets or revisiting past revenue and expenses. That alone made it feel approachable and doable."

Sheri Hall · Graphic Designer

"I was surprised by the personalized video and growth plan Destini created for me. I never expected that level of detail and support. It gave me clarity on my next steps and the motivation to move forward."

Madhura Reddy

"Destini keeps up with the cutting edge of marketing and AI. She gathers me to execute projects valuable to my business that I probably never would have finished otherwise."

Bree Noble · Profitable Musician

Your guide

Your guide

Dr. Destini Copp

Founder, Creator's MBA

I'm a marketing professor and digital product strategist with 25+ years in business and marketing. I run two businesses, HobbyScool and Creator's MBA, mostly on a system rather than on willpower: two calendars, one growth flywheel, and AI doing the work against them.

I built the Playbook so you can map your own version in one sitting, find the leak between your effort and your income, and finally see what to fix first. I'm also the host of the Creator's MBA Show and author of Launch Your Online Course Business in 90 Days or Less.

The 2027 Edition

Let's make your hard work pay you.

Map your flywheel, find your leak, and build your 90-day plan today.

Build my 90-day plan · $97

Frequently asked questions

Before you grab it.

How much time do I really need?

Once you've done it the first time, your quarterly planning takes about 1–2 hours, one focused session to reset your goals and keep your flywheel moving.

Who is this for?

Experienced creators, coaches, and digital-product entrepreneurs who already have offers and an audience but need a system for predictable growth.

How do I access everything?

You get instant access to the Playbook, the Flywheel Vault and the Private Podcast Companion, plus the replay of last December's planning workshop. The link to join the live workshop on December 9 at 1pm ET is inside too.

Is this a subscription?

No. It's a one-time purchase with lifetime access.

Do I need special software?

The Flywheel Vault runs inside Claude, so you'll need a paid Claude plan. The Playbook is a fillable PDF that works on any device.

I'm in the Creator's MBA Mastermind. Do I get the workshop?

Yes. Mastermind members get the live workshop on December 9 too.

How quickly will I see results?

Everyone's different, but most creators notice real clarity within the first 30 days, so more focus, better decisions, and steady movement toward their revenue goals.

What if it's not for me?

You're covered by a 14-day money-back guarantee. Work through the Playbook, and if it's not a fit, email us within 14 days for a full refund.

Still have questions?

Email Destini at support@destinicopp.com.